Steve made me do it.
I turned to my sister on the train this morning and said, “Steve Jobs is why I do what I do.” I had alluded to this in the past, mostly to close friend and colleagues, but his passing drove it home.
My Role: Director of Technology/UX
The idea behind it is simple: put all the content – text, pdf, audio and video – about a product on one page and make it easily filterable by a customer so they can immediately find the answer to their question. If it wasn't there, we provided a loop with Get Satisfaction where customers can then ask the question. The loop is completed when question is answered in the Living Manual.
My Roll: UX Consultant
Version 2.0 of this popular app needed to support both live content from hundred of Public Radio stations and hundreds of On Demand programs like All Things Considered, as well search across both types of content. I was presented with no small task. The final product for which I did user experience, experience design and presentation layer coding, is one I'm quite proud of. It's been downloaded millions of times.
My Roll: Co-Founder
For Drync, I was responsible for UX wires, design and branding. I even did much of the presentation layer coding, pushing the limits of webkit css. Drync Wine really gave me the opportunity to shine. In it's first week in the app store it became the most popular wine app!
My Roll: Director of UX
The WHERE iPhone app was an unmitigated success. It was named to “What’s Good and Free in the iTunes App Store” by Lifehacker, an “Essential iPhone App” by ChannelFlip and named one of the “Ten iPhone Programs to Check Out” by Walt Mossberg. I led the user experience, wire framing and experience design and even defined the unique widget scroll wheel as the product’s defining feature.
The Where mobile app needed a companion web app to allow users to customize their phones. I wired and designed 1,2,3 Wizard to attach the phone to the site and the drag and drop interface customers would use to add, reorder and delete widgets from their phones. To further adapt the application to the user, I illustrated each supported phone so that a user would be able to drag the widgets to their phone.
At this point it's almost hard to remember the mobile landscape prior to the iPhone. It was a world of 176 pixel wide screens (I drew the line there) and a up/down left/right interface. Despite that, we built a location aware user customizable widget application that included LBS apps from Yelp, Eventful and the first ever Starbucks finder. I designed them all. I also designed the Where branding, icon sets and look and feel, wireframes included.
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